Although a relatively new company in the South African pump market, Corde Africa’s operations are underpinned by the more than three decades of industry experience its owners Errol Cornelius and Debby McLellan have invested in the business.
“Corde Africa was launched with the core objective of providing quality products and services to customers,” says Cornelius. “The South African pump market is well established and highly competitive, but we’re already differentiating ourselves through the quality of our products, the flexibility of our services and our quick reaction times. We aim to restore the culture of excellent service and ‘going the extra mile’ for our customers.
“Corde Africa is not tied to any particular brand of pump and this allows us to source pumps across a wide variety of suppliers, which are appropriate to the skills levels of both installers and operators. Rather than adopting a ‘one size fits all’ approach, our products have been hand-picked to suit local conditions. These high quality pumps have all been well proven for our focus sectors of agriculture, sewage and drainage.
“Since we opened our doors in March 2013, our customer base has expanded rapidly and we’ve recently appointed wholesalers in the Western and Eastern Cape provinces and are in negotiations to set one up in KwaZulu-Natal. We’ve found a common thread in the feedback received from customers — they say we’re easy to do business with. We’re reachable outside of business hours and since decision making is taken by the owners, this is a quick and responsive process.”
Corde Africa, based in Edenvale, Gauteng, on a site that incorporates 780 m2 under roof and 650 m2 of yard, recently introduced two new product ranges to the local pump market. The first is an expanded range of Evak sewage and drainage pumps, many of which are being made available to the South African market for the first time. The company has also introduced a range of Corde borehole motors, manufactured by international motor producer Sumoto in Italy, that offer excellent performance and real value for money. The 6” OYC series motor is cooled using a special food grade lubricant and incorporates a plug in lead cable for ease of installation and maintenance, while the 4” 4WP series features a new size stator core and a watertight cable connector.
Corde Africa also supplies uPVC borehole pipe columns to industry which have a number of technical advantages over the traditional galvanised iron borehole piping, being lightweight, easy to transport and corrosion resistant. The uPVC alternative has the highest specifications in the industry. Its smooth walls ensure water flow at low friction losses, contributing to a high “water to wire” ratio and reduced energy costs, and it is resistant to solids build-up in the pipe.
Corde Africa (Pty) Ltd
Tel: 609 4803